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- Studio Trigger is paying attention to its global fan requests.
- MOVIE STILLS - Promare
By Miranda Sanchez
Updated: Jul 15, 2019 10:34 pm
Posted: Jul 3, 2019 10:16 pm
Back at Anime Expo 2018, members of Studio Trigger (Kill la Kill, Little Witch Academia, Promare) announced they’d be opening a Patreon for the animation studio. Not for specific individual creators at the studio, but the studio itself. Patreon is generally used by independent creators and small teams, which made the announcement a little odd. Now in July 2019, the Trigger’s Patreon has over 2,500 patrons and is making about $7,000 USD a month. IGN sat down with members of Studio Trigger during a visit in May to discuss their collaboration for Kill la Kill the Game: IF and also got an update on Trigger’s Patreon project.
The Patreon was initially positioned as a way to potentially fundraise money for merchandise that wouldn’t be funded otherwise. That’s not what the Patreon money has been used for, though.
“Nothing goes into the company,” Trigger’s Hiromi Wakabayashi said. “It all goes to the creators that are making the content that goes to the Patreon supporters, as well as the equipment that we need to fulfill the streams.”
“Initially, the whole Patreon project was a request by the fans. There was also a lot of requests to make certain merchandise and we just simply thought that just not going to work out, but we found maybe it can help satisfy both parts of the fan base. But the progress with Patreon is so sluggish that we have even got to that point of even trying to consider some kind of those niche merchandise at this point.”
This isn’t Trigger’s first time working with crowdfunding projects either. Trigger’s Little Witch Academia original short sequel, Little Witch Academia: The Enchanted Parade, was partially funded through Kickstarter. Wakabayashi said that they don’t have plans to do other crowdfunding campaigns through Kickstarter anytime soon, but they’re trying to increase the amount of communication they have with fans wherever they can. And, he said that as a relatively smaller studio than others in Japan, they’re able to explore things like Patreon and Kickstarter without worrying too much if it doesn’t work out and use them as learning experiences.
Trigger briefly put a hiatus on hosting Patreon streams until their first film, Promare, was completed. They’ve since held a stream for their patrons. Promare is debuting in North America at Anime Expo 2019 and will get a wider U.S. theatrical release through GKIDS starting on September 17. Stay tuned for IGN’s review of Promare, and for even more on Trigger’s latest projects, be sure to read how Kill la Kill the Game: IF was developed through an intense collaboration between three teams.
Miranda Sanchez is an executive editor at IGN. You can chat with her about video games and anime on Twitter.
Trigger has been rewarding its patrons with Twitch streams that feature staff members doing live drawings, along with digital files of those drawing and surveys for the streams.
For those that don't know, Trigger announced at Anime Expo that they now have a Patreon, and it has definitely seen its success. This likely started from when Tattun from Trigger had been spending some time at 4chan . While this did make a lot of people happy, there were some dissenting opinions.
In 2018, Studio Trigger created a Patreon with the goal of acquiring necessary funding for projects and merchandise. As of May 2024, Studio Trigger's Patreon offers two support tiers for patrons (US$1/month and US$5/month), has over 5000 members, and raises over US$3,500 per month.
Jul 17, 2018 · The beloved animation studio behind Kill la Kill and Little Witch Academia, Studio Trigger, is now on Patreon. The studio revealed that the Patreon, something that had been rumored since last...
Back at Anime Expo 2018, members of Studio Trigger (Kill la Kill, Little Witch Academia, Promare) announced they’d be opening a Patreon for the animation studio. Not for specific individual...
