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1. businessmirror.com.ph › 2024/05/26 › xiaohongshu-howXiaohongshu: How a Chinese influencer platform became a $20 ...

   businessmirror.com.ph › 2024/05/26 › xiaohongshu-how

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   5 days ago · “Xiaohongshu is a powerful tool for brands wanting to enter the Chinese market or attracting Asian customers in the United States,” said Frost Li, founder of Loup.ai, an e-commerce solution ...

2. Top Stories

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     BusinessMirror

     Xiaohongshu: How a Chinese influencer platform became a $20-billion empire

     TERESA Cheung fired up her Xiaohongshu app, turned on her camera and dazzled her nearly 1.8 million online followers over a seven-hour livestream. One moment, she was demonstrating a palette of eyeshadow: “This color is called ‘Love Letter’,

     6 days ago

   • Bloomberg on MSN.com

     China’s App Xiaohongshu Taps Niche Rich Female Gen Zers

     1 week ago

   • DMR News (English) on MSN.com

     China’s Xiaohongshu App Targets Wealthy Female Gen Z Users

     7 days ago

   • 阿思達克財經網

     Xiaohongshu Logs 6x GMV in YoY Terms During Livestreams on 1st Day of 618 Festival

     2 weeks ago

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     chinafilminsider.com

     Weibo, Douyin, Xiaohongshu remove displays of wealth

     1 week ago

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3. finance.yahoo.com › news › china-app-xiaohongshuChina’s App Xiaohongshu Taps Niche Rich Female Gen Zers

   finance.yahoo.com › news › china-app-xiaohongshu

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   May 22, 2024 · Wed, May 22, 2024, 7:30 PM 5 min read. (Bloomberg) -- Teresa Cheung fired up her Xiaohongshu app, turned on her camera and dazzled her nearly 1.8 million online followers over a seven-hour ...

4. www.bloomberg.com › news › articlesChina’s App Xiaohongshu Becomes Lifestyle Bible for Rich ...

   www.bloomberg.com › news › articles

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   May 22, 2024 · China’s App Xiaohongshu Taps Niche Rich Female Gen Zers. Xiaohongshu’s profit last year beat peers including Weibo. The two co-founders have a combined fortune of $6 billion. By Venus Feng...

5. Videos

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     What is Xiaohongshu? New Chinese app that promises 'honest advice' | WION Gravitas

     Mar 26, 2024

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     youtube.com

     How to Create a Xiaohongshu Account

     Mar 4, 2024

     2.7K Views

   • 1:21

     youtube.com

     How To Download Video From Xiaohongshu | Download Guide

     Dec 7, 2023

     1.9K Views

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6. theedgemalaysia.com › node › 712627China’s app Xiaohongshu taps niche rich female Gen Zers

   theedgemalaysia.com › node › 712627

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   May 23, 2024 · China’s app Xiaohongshu taps niche rich female Gen Zers. By Venus Feng & Dong Cao / Bloomberg. 23 May 2024, 08:17 am. Miranda Qu. SINGAPORE (May 23): Teresa Cheung fired up her Xiaohongshu app, turned on her camera and dazzled her nearly 1.8 million online followers over a seven-hour livestream.

7. facts.net › technology › 20-facts-about-xiaohongshu20 Facts About Xiaohongshu - Facts.net

   facts.net › technology › 20-facts-about-xiaohongshu

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   May 19, 2024 · Xiaohongshu, often referred to as "Little Red Book" in English, is a social media and e-commerce platform based in China. It's a unique blend where users can share product reviews, travel blogs, lifestyle stories, and more.

8. jingdaily.com › posts › the-rise-of-kos-xiaohongshuThe rise of KOS: Xiaohongshu’s secret weapon for luxury brand ...

   jingdaily.com › posts › the-rise-of-kos-xiaohongshu

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   May 9, 2024 · The Xiaohongshu online pop-up will operate from April 19 to June 30 and will be used exclusively for pre-ordering Louis Vuitton’s Womenswear Pre-Fall 2024 collection. Louis Vuitton’s resee experience comprises high-definition visuals and meticulous lighting, taking on an immersive journey.

9. walkthechat.com › Xiaohongshu-Little-Red-Book2024 Little Red Book (Xiaohongshu) Marketing - A Complete ...

   walkthechat.com › Xiaohongshu-Little-Red-Book

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   May 12, 2024 · With an anticipated IPO by 2024, Xiaohongshu is now a prime China marketing channel. It captivates a wealthy, young urbanite audience, making it a key destination for luxury and premium brands. Contents. Little Red Book (Xiaohongshu) Overview. Little Red Book’s brand marketing impact. Little Red Book marketing limitations. Little Red Book Store.

10. People also ask

    What is Xiaohongshu?

    • Xiaohongshu is one of celebrities’ favorite social media platforms in China, and there are plenty of stars sharing their latest shopping picks and lifestyle hacks there every day, mixing snaps of their not-so-glamorous side of life.

    Little Red Book (Xiaohongshu) Marketing – A Complete Guide

    walkthechat.com/Xiaohongshu-Little-Red-Book-fostering-e-commerce-via-word-Mouth/

    See all results for this question

    What is Xiaohongshu & Kaola?

    • The women-focused shopping platform, co-founded in 2013 by Charlwin Mao and Miranda Qu. Xiaohongshu is now: Xiaohongshu was ranked as the #1 App in the cross-border e-commerce App category with 15.4 million MAUs during Black Friday 2017 according to Analysys. The #2 App Kaola only had 5.3 million MAUs during the same period.

    Little Red Book (Xiaohongshu) Marketing – A Complete Guide

    walkthechat.com/Xiaohongshu-Little-Red-Book-fostering-e-commerce-via-word-Mouth/

    See all results for this question

    What is Xiaohongshu IPO?

    • With an anticipated IPO by 2024, Xiaohongshu is now a prime channel for marketers aiming to tap into its vast traffic. It captivates a wealthy, young urbanite audience and serves as a dynamic lifestyle platform, essential for engaging niche, affluent groups.

    Little Red Book (Xiaohongshu) Marketing – A Complete Guide

    walkthechat.com/Xiaohongshu-Little-Red-Book-fostering-e-commerce-via-word-Mouth/

    See all results for this question

    What makes Xiaohongshu so popular?

    • In addition to Xiaohongshu’s large-scale KOL and KOC groups, the growing KOS (key opinion sales) cohort on the platform has also become a favored promoter of luxury brands, empowering brands’ omnichannel marketing.

    The rise of KOS: Xiaohongshu’s secret weapon for luxury brand success

    jingdaily.com/posts/the-rise-of-kos-xiaohongshu-s-secret-weapon-for-luxury-brand-success

    See all results for this question

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