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- Gucci. Gucci holds on to the top spot thanks to increased demand from online shoppers and its ability to create brand moments that resonate with digital audiences.
- Nike. Undoubtedly due to the high demand for workout wear, Nike has taken the second spot. However, the brand's most talked-about moment came at the end of the quarter when it took a legal stance against MSCHF and rapper Lil Nas X’s unauthorised Satan sneakers.
- Dior. This year, Dior entered The Lyst Index for the first time. "Previously excluded because of its distribution model, the demand for pre-owned Dior—combined with the external data which the ranking considers—makes the brand impossible to ignore," the report explains.
- Balenciaga. Moving down two places, Balenciaga still holds strong in fourth position with a new store opened in Barcelona and parent company, Kering, confirming that it is now fur-free.
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