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- Once you’ve defined goals and their subsequent KPIs, follow these steps to identify the right promotion strategies for your event: Make an event website Plan your email marketing Create early bird discounts Create your own QR code Brand your event Collaborate with influencers, sponsors Run a social media contest
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Jan 23, 2024 · 1. Hone in on your target audience for event promotion. 2. Take advantage of Facebook event ads and event discovery sites. 3. Enable native checkout. 4. Harness the power of email as an event advertisement. 5. Leverage the right social media channels. 6. Content marketing is a must. 7. Maximize online advertising. 8.
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- Purchase a domain name that people can remember (and type). Not too short, but not too long, either. Network Solutions has a domain name generator tool that you can use to come up with (available) URLs for your event website.
- Invest in site design they’ll have trouble forgetting. How your event website looks may be less important than the information it contains, but you can still make an impact on visitors with elegant navigation, a beautiful layout, or gorgeous photography.
- Pay a little extra for responsive design or a mobile version – especially when promoting events online. There’s a very high chance that attendees will be accessing your website before, during, and after the event.
- Make registration your biggest call to action. You probably want attendees to register and sign up for emails and follow you on social media… and that’s fine.
Mar 28, 2024 · Advertising your event. Like most advertising, your event marketing tactics will help you: Increase brand awareness. Drive ticket sales and conversions. Help acquire event sponsors. Maximize event attendance. Create a connection between your brand and your target audience.
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- Offer early bird registration. A great way to promote your events is to offer early bird registration. This will incentivize your audience to sign up for your event early.
- Place a sign outside your business. Of course, good old-fashioned banners are a great way to increase local awareness of an event. You can post these outside your business or if you don't have a brick-and-mortar business, then you can post banners throughout the local area where you'll be holding the event.
- Product a creative landing page. The landing page for your event is the primary way to communicate information about your event. You should post all the details about the event -- the day, time, location, topic, goals, etc.
- Participate in content marketing. Before your event, it's a good idea to start posting about it throughout your content marketing channels. You can post CTAs in your YouTube videos, discuss the event in your blog posts, talk about it in a podcast, or post on social media.
Aug 13, 2023 · Event Marketing Strategies: Your Ultimate Guide with Examples. Manno Notermans. August 13, 2023. Event marketing is the ultimate game-changer strategy to engage your customers and get your brand noticed. Maximize your marketing strategies, leverage data, align promotion with your business goals and sell out your event.
Jan 25, 2021 · There are so many possible ways to market your business and products through events because events work. In a recent article on the ultimate marketing advice , multiple experts mentioned that events were the best way to connect with your audience and grow your brand.
Jan 17, 2024 · "Event marketing" is a pretty broad term. So, what is event marketing? It can have different meanings, but by and large, event marketing can mean one of two things: marketing tactics used to promote events or the strategic use of events as a marketing tactic to promote an organization, mission, etc.
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related to: what are the best ways to advertise an event for a particular businessExtend your reach to a larger audience beyond your followers by boosting your posts. Get more views, engagement and traffic to your website while growing followers.
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87% Of Nextdoor Neighbors Are More Likely To Spend Money w/ Small Businesses They Know. 91% Of Nextdoor Neighbors Say Supporting Small, Local Businesses Is Important To Them.
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