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1. • Widespread reputation or recognition

     • A famous or well-known mark is a trademark that, in view of its widespread reputation or recognition, may enjoy broader protection than an ordinary mark.
     www.inta.org › topics › famous-well-known-marks

     Famous / Well Known Marks - International Trademark Association

2. People also ask

   Are trademarks deemed 'famous' under federal trademark law?

   • Under federal trademark law, trademarks that are deemed to be “famous” are entitled to extra legal protection. Whether a trademark is “famous” is a factual determination that includes these non-exhaustive statutory factors:

   What is a “Famous” Trademark and Why Does It Matter?

   revisionlegal.com/trademark/what-is-a-famous-trademark-and-why-does-it-matter/

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   Are trademarks protectable?

   • Trademarks are not protectable unless they are actually used in commerce to identify the owner’s products. Typically, the first person to use a mark receives priority over later users. Trademark protection can also be lost if the owner “abandons” (i.e., stops using or enforcing) a mark.

   An Introduction to Trademark Law in the United States - CRS Reports

   crsreports.congress.gov/product/pdf/IF/IF12456

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   Why do businesses need a trademark?

   • A trademark can be essential protection against rival competitors stealing a successful business plan without paying compensation. Trademark infringement frequently occurs in the business world.

   6 Trademark Cases and What You Should Learn From Them - business.c…

   www.business.com/articles/5-trademark-cases-and-what-you-should-learn-from-them/

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   What makes a trademark famous?

   • A trademark can be basically unknown to the general public, but famous to consumers in a niche market. Sometimes (but not always) that is sufficient to make a trademark “famous” for purposes of trademark law.

   What is a “Famous” Trademark and Why Does It Matter?

   revisionlegal.com/trademark/what-is-a-famous-trademark-and-why-does-it-matter/

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3. supreme.justia.com › cases-by-topic › trademarksTrademarks Supreme Court Cases

   supreme.justia.com › cases-by-topic › trademarks

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   The federal government holds the power to regulate trademarks under the Commerce Clause of the Constitution, although states may regulate trademarks as well. A trademark must be sufficiently distinctive to be protected. Trademarks are divided into the following categories: Fanciful marks: these were invented specifically for trademark purposes

4. www.cohnlg.com › the-power-of-fame-how-famousThe Power of Fame: How Famous Trademarks Enjoy Broader Legal ...

   www.cohnlg.com › the-power-of-fame-how-famous

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   A small percentage of trademarks achieve an exalted status that affords them broader legal protection - they become famous marks. This article analyzes what constitutes a famous mark, why these trademarks receive expanded rights, and how companies can position their own brands on the path to fame.

5. revisionlegal.com › trademark › what-is-a-famousWhat is a “Famous” Trademark and Why Does It Matter?

   revisionlegal.com › trademark › what-is-a-famous

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   Feb 7, 2022 · Under federal trademark law, trademarks that are deemed to be “famous” are entitled to extra legal protection. Whether a trademark is “famous” is a factual determination that includes these non-exhaustive statutory factors:

6. www.ny-trademark-lawyer.com › famous-trademarksFamous Trademarks Receive a Broader Scope of Protection

   www.ny-trademark-lawyer.com › famous-trademarks

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   Famous trademarks enjoy a broad scope of legal protection because they are more likely to be associated and remembered in the public's mind. The Trademark Trial and Appeal Board (the "Board") has determined that multiple marks are famous including: (1) GOOGLE for search engine services; (2) KOHLER for plumbing fixtures; (3) GATORADE for energy ...

7. www.supremecourt.gov › opinions › 22pdfSUPREME COURT OF THE UNITED STATES

   www.supremecourt.gov › opinions › 22pdf

   The District Court rejected both of VIP’s contentions for a common reason: because VIP had used the cribbed Jack Daniel’s features as trademarks—i.e., to identify the source of its own products.

8. www.business.com › articles › 5-trademark-cases-and6 Trademark Cases and What You Should Learn From Them

   www.business.com › articles › 5-trademark-cases-and

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   Apr 24, 2024 · A trademark can be essential protection against rival competitors stealing a successful business plan without paying compensation. Trademark infringement frequently occurs in the business world.

9. corporate.findlaw.com › intellectual-property › u-sU.S. Supreme Court Dilution Case: Victoria's Secret - FindLaw

   corporate.findlaw.com › intellectual-property › u-s

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   Mar 26, 2008 · On March 4, 2003, the U.S. Supreme Court delivered a blow to famous trademarks. In a unanimous ruling against Victoria Secret in its claim against a mom and pop Kentucky store selling lingerie and adult novelties under the brand "Victor's Little Secret", the court required a showing of actual damage from "blurring and eroding the ...