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  1. Mar 6, 2020 · There have been entire books written about how the cereal industry got its start in Battle Creek. Here’s the short and snappy version: The story always starts with the Seventh-day Adventists. Founder and prophet Ellen White received a holy message: Create a healthy living institute in Battle Creek.

  2. Mar 29, 2022 · Battle Creek would be forever crowned "Cereal Capital of the World" which became a stepping stone to “Cereal City USA” - a family-friendly amusement area with entertainment, Kellogg's animal mascots like Tony the Tiger and the Rice Krispies trio, and plenty of Kellogg snack food.

  3. Jun 24, 2018 · Now, both the Calhoun County Visitors Bureau and the Regional History Museum Battle Creek are trying to bring that back with exhibits on Battle Creek's cereal history this summer.

  4. Jun 18, 2018 · Kellogg’s Cereal City USA, which opened in 1998, filled that cereal history museum gap for about 10 years. Now, both the Calhoun County Visitors Bureau and the Regional History Museum Battle Creek are trying to bring that back with exhibits on Battle Creek’s cereal history this summer.

  5. Kellogg's Cereal City USA was a tourist attraction in downtown Battle Creek, Michigan (itself nicknamed "Cereal City"), open between 1998 and 2007. It aimed to tell visitors the story of the Kellogg's brand, its products and contribution to the breakfast cereal industry in particular.

  6. Jun 8, 2018 · Kellogg's Cereal City USA, which opened in 1998, filled that cereal history museum gap for about 10 years. Now, both the Calhoun County Visitors Bureau and the Regional History Museum Battle...

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  8. Dec 18, 2023 · In 1875, Dr. John Harvey Kellogg, a battle creek native, became the institute’s director. Kellogg renamed the institute the Battle Creek Medical and Surgical Sanitarium. Patients at the “San,” as it was called, practiced “methods of healthful living.”

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