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Nov 23, 2023 · Learn how to grow your online business with free or low-cost strategies, such as guest posting, affiliate marketing, influencer outreach, and more. This guide covers the best ways to promote your business and drive traffic and sales in 2024.
- Casandra Campbell
- Create and verify your Google Business Profile. Your Google Business Profile (Google’s term for your Google listing) is what allows your business to show up in Google Maps results, the local section of Google Search results, and also—when someone types in your business name (ideas for creative business names here!)
- Get a website. A website is a must-have piece of marketing collateral no matter how old-fashioned your business or clients may be. Your website is the go-to for current and prospective customers.
- Implement search engine optimization. It’s one thing for you to promote your business; it’s another thing for Google to promote your business. SEO is a set of practices that align your business with Google’s ranking algorithm.
- Create a business blog. We just touched on this in the previous strategy, but content is such an important driver of SEO that it really deserves its own category as a promotional strategy.
May 3, 2024 · Learn how to use various marketing tools and strategies to promote your small business online and offline. Find out the benefits, types and examples of email, social media, content, SEO, mobile and traditional marketing.
Feb 20, 2024 · Use free promotional tools. Create a website to own your online presence. Consider blogging to attract prospects to your website. Promote yourself on social media. Collaborate with influencers to create brand awareness. Create short-form video content.
- Katherine Boyarsky
1 day ago · 4. Start an email marketing list. There’s no better way to a) get customer information and b) freely promote your business than an email marketing list. First-party data is the primary way to retain customer information vs. the more regulated third-party cookie data.
Apr 28, 2023 · Email marketing, social media, SEO, offering promotions, participating in community events and partnering with local businesses are some ways to promote your business.
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Learn how to promote your business on Google, social media, business listings, your community and more. Download this guide to discover 37 tactics for any budget and goal.