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January 1958
- Ibuka’s genius with product development and Morita’s mastery of business management and marketing turned Sony into one of the most renowned brand names on the globe. Sony, which became the official name for the company in January 1958, was derived from the Latin sonus (“sound”) and was conceived to be an international and not a Japanese term.
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4 days ago · Sony, which became the official name for the company in January 1958, was derived from the Latin sonus (“sound”) and was conceived to be an international and not a Japanese term. The company’s first consumer product was an electric rice cooker.
In 1946, Tokyo Tsushin Kogyo K.K. (Tokyo Telecommunications Engineering Corporation, The predecessor of Sony Group Corporation) started as a small company with capital of just 190,000 yen and approximately 20 employees.
The history of Sony, a Japanese multinational conglomerate, dates back to 1946. Founding. In September 1945, after the end of World War II, Masaru Ibuka started a radio repair shop in the bomb-damaged Shirokiya department store building in the Nihonbashi district of Tokyo.
On 1 April 2021, Sony Corporation was renamed Sony Group Corporation. On the same day, Sony Mobile Communications Inc. absorbed Sony Electronics Corporation, Sony Imaging Products & Solutions Inc., and Sony Home Entertainment & Sound Products Inc. and changed its trade name to Sony Corporation. Formats and technologies
In 1955, Ibuka and Morita registered SONY as an official trademark of Tokyo Tsushin Kogyo with the intention of establishing the name as a global brand.
Product & Technology Milestones. Games & Network Services. PlayStation. Sony Interactive Entertainment. Music. Pictures: Movies & TV Shows
Walk down memory lane to experience the company’s journey in this detailed strategy study. Written by. Tefi Alonso. February 23, 2023. Today, Sony stands as a behemoth in the global electronics industry being the go-to brand for a vast collection of premium-quality consumer electronic products.
