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1. • • Within the first few years, their products become well known and the majority of German athletes wear "Gebrüder Dassler" spikes at the Summer Olympic Games in Amsterdam, 1928. In 1936, Jesse Owens wins four gold medals at the Olympic Games in Berlin wearing Dassler spikes.
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     History | PUMA®

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   How did Puma start?

   • How a falling out between brothers birthed one of the world’s most iconic sportswear brands. The story of PUMA begins with Gebrüder Dassler Schuhfabrik, a sibling-owned business founded by Adolf and Rudolf Dasler in 1924 near Herzogenaurach, Germany.

   PUMA’s History of Innovation in Style, Basketball and Beyond

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   How did Puma become famous?

   • This marks the beginning of PUMA’s football heritage. In 1954, the first world record is held by a pair of PUMA running shoes. Heinz Fütterer matches the 100m world record in Yokohama, Japan with an amazing time of 10.2 seconds. In true PUMA Athlete fashion, he adds to the success four years later when he sets the world record in the 4x100m relay.

   History | PUMA®

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   How did Puma get its name?

   • Following the split, Rudolf originally registered the newly established company as Ruda (derived from Ru dolf Da ssler, as Adidas was based on Adi Dassler), but later changed the name to Puma. Puma's earliest logo consisted of a square and beast jumping through a D, which was registered, along with the company's name, in 1948.

   Puma (brand) - Wikipedia

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   Why is Puma so popular?

   • Together with Guillermo Vilas and Boris Becker, the trio help PUMA to become one of the most popular brands in tennis. In 1985, PUMA develops a new cushioning system: the Running System, now known as RS. RS is a sole that combines four components with different physical and chemical characteristics into one unit to absorb shock and control motion.

   History | PUMA®

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3. about.puma.com › en › this-is-pumaHistory | PUMA®

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   The first step in a long history driven by speed and performance is marked by brothers Rudolf and Adolf Dassler who founded the company “ Gebrüder Dassler Schuhfabrik ” (Dassler Brothers Shoe Factory) in their hometown Herzogenaurach, Germany. In doing so, the world capital of sport shoes is born.

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4. en.wikipedia.org › wiki › Puma_(brand)Puma (brand) - Wikipedia

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   Puma is the third largest sportswear manufacturer in the world. [6] The company was founded in 1948 by Rudolf Dassler (1898–1974). In 1924, Rudolf and his brother Adolf "Adi" Dassler had jointly formed the company Gebrüder Dassler Schuhfabrik ('Dassler Brothers Shoe Factory').

5. www.forbes.com › sites › mikeozanianHow Puma Became The World’s Fastest-Growing Sports ... - Forbes

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   WireImage. Not that many years ago, Puma was languishing behind its rivals Nike, Adidas and Under Armour. No longer. Under the stewardship of its global director of brand and marketing, Adam...

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7. footwearnews.com › history-of-puma-1203589371Puma History: Everything You Need to Know – Footwear News

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   Feb 13, 2024 · Puma originally made the boot for Portuguese legend Eusebio, who at that point was already the top scorer at the 1966 World Cup (where Portugal finished third), the Ballon d’Or winner of 1965 ...

   • Author: Ian Servantes

8. www.vintage-folk.com › blogs › blogThe Iconic History of Puma: A Brand that Revolutionised ...

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   Jan 11, 2024 · When it comes to sportswear, there are few brands as iconic as Puma. Founded in 1948 by Rudolf Dassler, Puma has become one of the most recognisable names in the industry. With a focus on both innovation and style, Puma has long been a favourite of athletes and fashion enthusiasts alike.

9. www.goat.com › editorial › puma-historyPUMA’s History of Innovation in Style, Basketball and Beyond

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   Resources. PUMA’s History of Innovation in Style, Basketball and Beyond. How a falling out between brothers birthed one of the world’s most iconic sportswear brands. WRITER: CHRIS DANFORTH. The story of PUMA begins with Gebrüder Dassler Schuhfabrik, a sibling-owned business founded by Adolf and Rudolf Dasler in 1924 near Herzogenaurach, Germany.

10. thesolesupplier.co.uk › news › a-definitive-historyA Definitive History of PUMA: 1919 - Present | The Sole Supplier

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    Mar 7, 2022 · As one of the most recognised sportswear labels on the planet, it makes perfect sense that PUMA has a rich and interesting history spanning across the decades. From humble beginnings and sibling rivalry, right through to multi-million pound partne...