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May 15, 2024 · Key Points. Netflix’s cheaper, ad-supported tier now has 40 million global monthly active users, nearly double the 23 million the company reported in January. The company also said it...
May 15, 2024 · Netflix Says Ad Tier Has 40M Users, Plans to Bring Ad Tech In-House in Shift From Microsoft. Microsoft had been Netflix's ad tech partner since the tier was announced, but will now be...
- Alex Weprin
May 15, 2024 · May 15, 2024 12:16pm. Netflix ‘s 18-month-old advertising tier has nearly doubled in size since the start of 2024, reaching 40 million monthly active users around the world. The streaming...
Sep 14, 2022 · Netflix Inc. NFLX -1.06% estimated that an advertising-supported version of its streaming service would reach about 40 million viewers globally by the third quarter of 2023, according to a...
Jan 11, 2024 · New York CNN — Netflix’s ad-supported tier has hit more than 23 million monthly active users, Amy Reinhard, the streaming service’s president of advertising, said Wednesday. That’s about an...
May 16, 2024 · Since Netflix launched its ad-supported tier, it has partnered with Microsoft for ads, but in 2025, it will launch an in-house ad platform. In addition to boosting revenue through a cheaper...
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Jan 10, 2024 · Jan 10, 2024 2:17pm PT. Netflix’s Ad Tier Now Has More Than 23 Million Monthly Active Users, Advertising Chief Says. By Todd Spangler. Bryan Steffy/Variety via Getty Images. Netflix is...