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      • With insights on content performance and audience behaviors, it allows businesses to track what resonates with their audience and what doesn’t. Providing information on tweets’ engagement, clicks, retweets, replies, and more, Twitter analytics is the set of data insights that help teams understand how the audience ticks, and how to engage them.
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  2. Mar 11, 2024 · In this complete guide to X (Twitter) analytics, you’ll learn: The most important X (Twitter) metrics to track; Why you should track them; 5 tools that will save time and speed up growth; And, how the heck to even use X (Twitter) Analytics in the first place

    • Hailley Griffis
    • Monthly performance overview. You’ll find your monthly performance overview—the 28-day summary of your Twitter account and the monthly summary below that—on the homepage of your Twitter Analytics dashboard.
    • Trend insights. Focusing on the day-to-day activities of social media makes it easy to miss the bigger picture. Your trend data will tell you how successful your current strategies and Twitter campaigns are.
    • Average tweet performance for benchmarking. You need to have goals on social media so that you know if you're getting the results that you want, not just publishing tweets for the sake of publishing them.
    • Type of engagement. High tweet engagement doesn't always mean that you've created a successful tweet. If you get 100 likes but no link clicks, for example, then your tweet performed well but didn't really add a lot of value to your business.
  3. Mar 29, 2024 · X analytics, previously known as Twitter analytics, is a free tool provided by the platform to track and measure the performance of your tweets, followers, and overall Twitter presence. This native analytics solution gives you transparent access to a wealth of data and metrics directly from Twitter itself.

  4. analytics.twitter.comX Analytics

    Post activity. Measure engagement and learn how to make your posts more successful. Followers. Explore the interests, locations, and demographics of your followers. X Cards. Track how your X Cards drive clicks, app installs, and reposts. Here's how to get X Analytics. Start using X Cards.

  5. Nov 2, 2023 · Twitter Analytics, originally launched in 2014, is Twitters native analytics dashboard where you can track your Twitter performance and unlock insights about your audience. With Twitter Analytics, you can track top tweets, impressions, profile visits, mentions, followers, and more.

    • Keyhole
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  6. Jan 23, 2019 · Do you know how to use Twitter Analytics? Here are some important metrics and insights about your Twitter account that it can help you identify.

  7. May 17, 2024 · What Are Twitter Analytics? Twitter Analytics is a completely free analytics tool that lets you dive deeper into the performance of your tweets and your Twitter profile as a whole. This includes things like likes, retweets, followers, quote tweets, and more.

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