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- Nike ‘s black-and-white 1987 Air Revolution TV ad is full of iconic sports imagery, yet it had one huge difference from all its predecessors: the Beatles ‘ 1968 song “Revolution” blasted as the soundtrack.
www.rollingstone.com › culture › culture-sportsStory Behind Nike’s Controversial 1987 ‘Revolution’ Commercial
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Did Nike use 'Revolution' in an ad in 1987?
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Did Nike ad have a Beatles song?
Feb 22, 2017 · Nike ‘s black-and-white 1987 Air Revolution TV ad is full of iconic sports imagery, yet it had one huge difference from all its predecessors: the Beatles ‘ 1968 song “Revolution” blasted as the...
- Nick Ripatrazone
Mar 31, 2017 · On March 26, 1987 during The Cosby Show, Nike first aired “Revolution,” a black-and-white, punch-in-the-face kind of commercial. Part music video, part sports ad, looking back you can see how...
Nov 11, 2021 · In 1987, the Beatles licensed “Revolution” to Nike to feature in a commercial that’s come to be considered one of the best ads of all-time. Then, almost immediately, the Fab Four filed a $15 million lawsuit against the sneaker company for using their song in the commercial.
Sep 4, 2018 · Then in 1987 the song reappeared when the small advertising agency, Wieden+Kennedy, selected it for a Nike advert. It was the first major television advert Nike ever made.
- Alan Bradshaw
In any case, by early 1987, Nike believed it had the legal rights to use “Revolution,” and proceeded to make the ad with the original Beatles music. The ad began running on television in mid-March 1987.
Mar 26, 2024 · Nike begins airing a commercial using the Beatles song "Revolution," marking the first time an original version of a Beatles song is used in an ad. The spot debuts during The Cosby Show , the highest rated program in America.
Mar 31, 2016 · Nike air ad. Today’s marketing moment was chosen by Jon Arnold, executive creative director at Nashville agency Bohan. Below, see why Nike Air’s 1987 ‘Revolution’ commercial is his ...
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