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Harding Luther Lawrence (July 15, 1920 – January 16, 2002) was executive vice president of Continental Airlines and then president and chairman of Braniff International Airways, a Dallas, Texas-based carrier.
Harding Lawrence built Braniff from a regional airline into an international giant, but also destroyed it with his flamboyant and risky strategies. Read the story of his rise and fall in the airline industry, from his early days in Oklahoma to his final days in bankruptcy.
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Jan 19, 2002 · Harding L. Lawrence, an airline executive whose innovations transformed Braniff International Airways, died on Wednesday at his residence in Mustique, St. Vincent, West Indies.
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Jan 19, 2002 · Harding L. Lawrence, an airline industry maverick whose unorthodox strategies took Braniff Airways out of obscurity in the 1970s and into bankruptcy in the 1980s, died of pancreatic cancer...
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Mar 29, 2022 · Harding Luther Lawrence died of pancreatic cancer on January 16, 2002, at his estate on the Caribbean Island of Mustique. He was survived by wife Mary Wells Lawrence, two sons, and three daughters[T12] . He was preceded in death by son Harding L. Lawrence, Jr., in 1945.
Jan 17, 2002 · Airline pioneer Harding Lawrence dies. DALLAS, Jan. 17 (UPI) -- A private family service is planned Sunday for Harding L. Lawrence, an airline pioneer who turned Braniff Airways into a...
May 13, 1982 · DALLAS -- Harding Lawrence had a magnificent dream -- to convert Braniff International from an obscure regional carrier into a luxurious around-the-world airline that would rival the biggest...
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