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Ron Lynch is the marketing genius that helped take GoPro from $600,000 to over $600,000,000 by using video techniques to engage, enroll and sell.
Mar 12, 2019 · Ron Lynch is a unique creative force in the marketing industry. A background in retail operations, filmmaking, and product design made him naturally take to making infomercials in the early 2000s.
Dubbed as a unique creative force in the marketing space, Founder of Big Baby Agency, Ron Lynch, takes growing businesses through TV infomercials to the next level. Ron has worked with household brands in the industry and has sold over $3 billion worth of products with infomercials.
- $4 Billion Branding Marketing Strategy – What You’Ll Learn
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What hydroponics taught Ron about branding marketing products successfully.Why the magic number for brand longevity is “5x”The $4 Billion Ad Types to sell any product (The Bally, The Animation, and The Long Form)The best testing tool for segmenting and finding profitable ad creativesInnovation is the key ingredient to a successful and scalable product.You’re always in the business of selling your business so your mark ups should always be around 5xStorytelling your product is your main job once your engine is running.All advertising is a mirror. Find your segments and build a branding marketing strategy where they can see themselves in.For updates, make sure to Like the Big Baby Agency Facebook page. You can also check out our review of Ron’s Marketing Mercenary coursebefore taking it for yourself! Thanks so much for joining us this week. Want to subscribe to the Ecom Exits Podcast with Nate Ginsburg? Have some feedback you’d like to share? Connect with us on ApplePodcastsand lea...
Mar 11, 2020 · Today Roland digs into conversation with Ron Lynch, a strategic consultant and Founder of Big Baby Agency and Bonfire Enterprises. Ron has $4 Billion in attributable Direct Response revenue. He can sell! But he also has a great story and some clear takeaways for entrepreneurs.
Mar 8, 2024 · Ron Lynch’s visionary approach, especially his use of targeted television ads during high-profile events like the Super Bowl, was pivotal in turning GoPro into a household name.
Ron Lynch is a marketing genius and the brains behind taking GoPro from $600k to well over 600 million, and before that he created the marketing strategies f...
