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- During World War II he was assigned to the Air Armoury at Yokosuka, where he met Ibuka Masaru, industry’s representative on the Wartime Research Committee. Together the two men worked to develop thermal guidance systems and night-vision devices. After the war Morita worked with Ibuka to establish a communications laboratory in Tokyo.
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In 1957, the company produced a pocket-sized radio (the first to be fully transistorized), and in 1958, Morita and Ibuka decided to rename their company Sony Corporation (derived from "sonus"—Latin for "sound"—and "sonny", a then-common American expression).
- Yoshiko Kamei
- Co-founder of Sony
The engineering genius behind such products as the tape recorder and the all-transistor television, Masaru Ibuka grew his small electronics business into the giant Sony Corporation with cofounder Akio Morita. Masaru Ibuka was born in Nikko City, Japan, in 1908.
Oct 3, 1999 · After the war Morita worked with Ibuka to establish a communications laboratory in Tokyo. In 1946 they cofounded Tokyo Telecommunications Engineering Corporation (Tōkyō Tsūshin Kōgyō), renamed Sony Corporation in 1958.
Nov 13, 2006 · Akio Morita, the naval officer, and Masaru Ibuka, the engineer, would stay partners and friends for more than 40 years, along the way building Sony, one of the iconic brands of the Japanese...
In August 1953, Morita, who was to start out for a three-month tour of American and European businesses, was asked to sign an agreement with Western Electric. This was Morita's first trip abroad. "Why did Japan go to war against such a big country?" was his candid impression of the United States.
After the war Morita worked with Ibuka to establish a communications laboratory in Tokyo, Japan. In 1946 they cofounded the Tokyo Telecommunications Engineering Corporation (Tokyo Tsushin Kogyo). The company was renamed Sony Corporation in 1958. Morita’s major concerns were the financial and business matters.
In 1946, a fellow wartime researcher, Akio Morita, saw a newspaper article about Ibuka's new venture and after some correspondence, chose to join him in Tokyo. With funding from Morita's father, they co-founded Tokyo Telecommunications Engineering Corporation, which became known as Sony Corporation in 1958.
