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- Portable signs are a cost-effective outdoor advertising solution. They offer a high return on investment (ROI) for businesses of all sizes. You can create custom messages and update them frequently without breaking the bank.
Feb 5, 2022 · Outdoor portable advertising signs allow you to reach more people for less. Research shows that outdoor advertising like portable signage and advertising sign rentals are much more affordable than social media advertising.
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Nov 2, 2023 · Both portable signs and A-frame signs have their strengths and can be effective for outdoor advertising. Your choice should align with your specific goals, budget, and brand image. Whether you opt for the versatility of portable signs or the classic appeal of A-frame signs, investing in high-quality outdoor signage is a step toward boosting ...
Apr 29, 2024 · Modernize the outdoor advertisement with the Solar-Powered Outdoor Digital A-Frame sign. Featuring a 43” anti-reflective LCD display, integrated solar panel, and Android 11 OS, it guarantees a very high readability outdoors.
- Outdoor Signage: A Brief Introduction
- Pylon Signs
- Commercial and Storefront Awnings
- Channel Letters
- Building Signs
- Wall Signs
- Bus Benches
- Billboards
- Pos Displays
- Pole Signs
Great advertising helps you meet your clients where they are, and that place is often outdoors. Whether driving on a freeway, walking down the street, or biking to work, your potential customers are constantly on the move, and promoting your brand in public spaces is the best way to catch their attention. Outdoor advertising, also called out-of-hom...
What Are Pylon Signs?
Pylon signs are freestanding, tall structures that can be described in simple terms as a pole that displays an advertising sign on top. This type of signage is one of the most imposing forms of outdoor advertising. Pylon signs can be supported by one or two poles. They can be one-sided or double-sided and can promote more than one business. In fact, shopping malls often use pylon signs to advertise all the stores you can find within their premises.
What Are the Advantages of Pylon Signs?
Height and size are the two strongest qualities of these signs. If your business is located in a busy area where you have only seconds to capture the attention of potential customers, a pylon sign can do wonders for your visibility. You just can’t miss a pylon sign because it towers over other forms of advertising. That’s why they are the outdoor sign of choice for businesses located by a highway or in other areas where you run the risk of having potential customers speed past your business w...
What Businesses Can Take Advantage of Pylon Signs?
Generally speaking, pylon signs are a great signage option when you have a good portion of outdoor space at your disposal. Some of the businesses that fit this profile include: 1. Shopping centers/malls 2. Hotels 3. Restaurants 4. Gas stations 5. Restaurants 6. Industrial complexes 7. Hotels
What Are Commercial and Storefront Awnings?
A classic form of outdoor advertising, awnings are roof-like structures that protect a storefront from sunlight and rain. An awning adds a new dimension to your storefront, turning your business into a landmark that grabs the attention of passersby.
What Are the Advantages of Storefront Awnings?
The defining characteristic of storefront awnings is that they blend form and function. This means that in addition to offering protection from the elements, an awning is an effective way to promote your products or services. A storefront awning gives your business a unique look that your clients will notice instantly. Additionally, awnings may even help you cut down on your energy bills by easing the burden on your air conditioning system.
What Businesses Can Take Advantage of Storefront Awnings?
While awnings are the go-to outdoor advertising option for industries like hospitality, a broad range of companies use them to attract more clients: 1. Hotels 2. Cafes 3. Restaurants 4. Salons 5. Malls 6. Theaters 7. Galleries
What Are Channel Letters?
As their name implies, these are tridimensional letters cut individually to form the name of a business or to convey any other advertising message. Channel letters are often mounted on a wall or above doorways. Despite their name, a channel-letter sign may include any other shape other than letters, including your logo or any other design of your choosing.
What Are the Advantages of Channel Letters?
Channel letters are memorable and durable. They project a contemporary look that will leave a lasting impression on your customers. Due to their structure, channel letters offer some added advantages compared to other signs. For example, if a letter of your sign is damaged, all you have to do is replace the individual letter, not the entire sign.
What Businesses Can Take Advantage of Channel Letters?
Channel letters are versatile and can help advertise almost any kind of company. These are some of the businesses that are already using channel letters regularly: 1. Gyms 2. Malls 3. Retail stores 4. Restaurants 5. Tech companies 6. Hotels 7. Wellness/health services
What Are Building Signs?
Building signs are graphics that help potential customers identify your business. Building signs are as versatile as signage itself, so they can fulfill many functions. They can display the name and logo of your company, but you can also use them for directional purposes, to promote seasonal sales, or to convey any other type of message.
What Are the Advantages of Building Signs?
These signs are versatile, durable, and easy to maintain. Today’s materials are extremely robust, allowing your sign to stay vibrant for a long time with a common-sense maintenance routine. Building signs come in many shapes and sizes. Whether you need a large sign to get your business noticed or a small sign as a wayfinding aid, there’s an option for you. This variety means that you can use building signs as the star of your outdoor advertising strategy, or you can decide to cast them in a s...
What Businesses Can Take Advantage of Building Signs?
If you have a physical location, chances are that you can use building signs to bolster the visibility of your brand. Some examples of businesses that use building signs include: 1. Wellness/health services 2. Retail stores 3. Banks 4. Restaurants 5. Cafes 6. Real estate 7. Dealerships
What Are Wall Signs?
As you may have guessed already, wall signs are displayed on a wall. You can think of them as huge decals. They are printed on self-adhesive vinyl, which makes them extremely easy to install and remove. If this sounds simple, the results are anything but. Large format printing technology has evolved at a dizzying speed and even the boldest branding vision can be brought to life with an outdoor wall sign.
What Are the Advantages of Wall Signs?
As we mentioned earlier, wall signs are easy to install and remove, reducing downtime for your business to a minimum. Since they are printed on vinyl, they are also durable and can withstand extreme weather conditions without fading. Most importantly, wall signs never fail to make an impression, so if what you want is to raise awareness of your brand, this is an alternative that should be on the top of your list.
What Businesses Can Take Advantage of Wall Signs?
It’s no exaggeration to say that wall signs are for everyone. If your business has an exterior wall, then you have space that you could be using to promote your brand. Some businesses and organizations that are already leveraging the potential of wall signs include: 1. Restaurants 2. Retail stores 3. Sports teams/venues 4. Event venues 5. Clothing/lifestyle brands 6. Real estate 7. Wellness/health services
What Are Bus Benches?
When it comes to outdoor advertising, you should leave no stone unturned, or rather, no surface unused. Bus benches help your brand stay foremost in the minds of your potential customers even when your business itself is out of sight. This piece of urban furniture offers enough space to display your message comfortably, allowing your brand to become an everyday presence that your customers feel attached to.
What Are the Advantages of Bus Benches?
Unlike other types of outdoor signage, these graphics are detached from your brick-and-mortar location. This is a crucial factor because at some point all brands need to expand their reach or target a specific audience, and bus benches allow you to do just that. Advertising on bus benches tends to cost less than advertising on billboards. Additionally, there are more bus benches than billboards, a fact that helps you reach more specific audiences.
What Businesses Can Take Advantage of Bus Benches?
From global companies who want to solidify their local presence to small businesses looking to take their branding strategy to the next level, bus benches are a good option for a wide breadth of organizations. 1. Event venues 2. Media companies (radio/TV shows, podcasts, etc.) 3. Franchises (restaurants, coffee, etc.) 4. Nonprofit campaigns 5. Sports teams/venues 6. Clothing/lifestyle brands 7. Local businesses (real estate, dentists, hair salons, etc.)
What Are Billboards?
Billboards are the example that comes to most people’s minds when they think of outdoor advertising. A billboard is a large structure that displays advertising messages in high-traffic areas such as busy streets and intersections. Given their size and scale, billboards are among the outdoor signs that boast the highest reach.
What Are the Advantages of Billboards?
It’s undeniable that billboards have the power to take your brand to the next level. They are bold advertising statements that set you apart immediately from your competitors and grab the attention of your potential customers. While other forms of advertising (such as TV or radio ads) may last less than a minute, a billboard advertises your brand 24/7 and reaches a broader audience.
What Businesses Can Take Advantage of Billboards?
Any business looking to ramp up its advertising strategy should consider adding billboards to its signage toolkit. 1. Clothing/lifestyle brands 2. Event venues 3. Automakers/dealerships 4. Wellness/health services 5. Insurance companies 6. Banks 7. Food industry
What Are POS Displays?
POS displays, or point-of-sale displays, are advertising structures located near the area where a consumer completes a purchase. This means that POS displays are always located at the right place and at the right moment to help you make sales and grow your customer base.
What Are the Advantages of POS Displays?
POS displays are a cost-effective way of increasing sales and driving brand awareness among your customers. These are eye-catching, lightweight structures that can be used multiple times and in different settings (for example, near a checkout line or as part of your trade show exhibit). They are also highly customizable, making it easy to convey a message as unique as your brand.
What Businesses Can Take Advantage of POS Displays?
Any company looking to boost its bottom line can use POS displays to appeal to new and current customers. 1. Food and beverage industry 2. Clothing/lifestyle brands 3. Makeup companies 4. Household items 5. Pet supplies 6. Automotive products
What Are Pole Signs?
These signs are mounted on poles and are often utilized to direct traffic to a business or to help your customers navigate an outdoor area, such as a parking lot. Pole signs can be mounted on one or two poles, depending on the size of your sign. As a general rule, the larger the sign, the more support it will require.
What Are the Advantages of Pole Signs?
Pole signs are versatile: they come in many sizes and can convey many different types of messages, including branding, wayfinding indications, and even historical information. This type of outdoor signage enhances the visibility of your brand and strengthens the relationship with your customer base by allowing you to create many timely branding opportunities without straining your budget.
What Businesses Can Take Advantage of Pole Sigs?
Pole signs are a great fit for companies looking for a cost-effective option to raise brand awareness and boost sales. 1. Real estate 2. Shopping malls 3. Wellness/health services 4. Dealerships 5. Event venues 6. Gas stations 7. Restaurants
- Dennis Baughman
- (816) 561-7446
- 2416 S 8th St Kansas City, KS, 66103 United States
- sales@midtownsigns.com
- Pylon Signs. Are you looking for outdoor signage that attracts clients even from afar? Or advertisement business signs that can be both a promotional tool and a landmark?
- Directional Signage or Wayfinding. In some places, you would notice where directional signage states how far a business, restaurant, or landmark is. Directional signs provide information as a guide for travelers, pedestrians, or even vehicles.
- Pole Signages. Compared to the pylon signs, pole signs are much more straightforward. This signage can accommodate more than one advertisement. Pole Signs come with a pole and a lighted cabinet above for a changeable copy of promotional messages.
- Monument Signs. This type of outdoor business sign typically measures at least five feet tall, just enough for a direct line of sight for passersby. Monument signs are permanent signs, wherein they can be used by people as a landmark.
When it comes to advertising and promoting businesses, events, or special offers, portable signs play a vital role in catching the attention of passersby. These signs are versatile, effective, and can be easily moved to different locations for maximum exposure.
Jan 31, 2021 · Signage that really speaks to your customers can do wonders for your businesses, driving sales and dramatically increasing revenue. Take time to reevaluate your current outdoor sign strategy and see what you could be doing better—and then do it better, with Outdoor Signs America’s help.
