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  2. Just a month later in September of 2009, after a 10 month process, the Vine Cinema got its beer and wine license – at the time, a very difficult feat for a movie theatre in California. The “Alehouse” was then added to the name to show that beer, wine and food was now available at our movie theatre.

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    The Vine Cinema opened on December 26, 1956, and has been open almost every day since! We were even open during our extensive renovation in 2001, and during our many seating renovations over the years. I started as a snack bar employee in 1989 as a 16-year-old kid that only got the job because my two best friends also applied! We went through sever...

    We have two screens, with the large house holding 272 seats and the small house at 165 seats. We have performed well this year with Rocketman, Yesterday, Once Upon a Time in Hollywood, Downton Abbey, and Judy. We also had a wonderful run with The Peanut Butter Falcon, as we were the second-highest-grossing cinema in the entire San Francisco Bay Are...

    We have wonderful, loyal patrons who have a passion for watching films at the Vine. Our theater attracts both mature adults and younger “date night” patrons looking for the complete dinner and a movie all in one location. The Vine is extremely community-oriented. We do many special events, local premieres, and free community-outreach events. We are...

    For us, advertising and promotion in the age of social media have become both challenging and rewarding. Since so many of our clients are seniors, we still do the traditional newspaper advertising when it is not overly expensive. But social media has allowed theaters that work hard at it to be very successful marketers. We have almost 8,000 Faceboo...

    We feel that our beer and wine license, along with the change to art house and indie films, saved the Vine, since they both happened around the same time back in 2009. Our food is not knife-and-fork dependent, as we try to keep it simple for our patrons eating in the dark. Our chicken tenders, burgers, flatbreads, and salads all sell very well. We ...

    Spotlight Cinema Network has been a game changer for us. I ran across their ad in a trade show magazine and called them up, and immediately they were excellent to work with. Ronnie Ycong and his team are very professional, easy to work with, and easy to get in touch with. Our pre-show program a few years ago was unprofessional and not at all profit...

  3. VIP Loyalty Program. SIGN UP AT THE THEATRE BOX OFFICE AND GET YOUR CARD THE SAME DAY! How does it work? You earn one point for every dollar you spend on tickets, popcorn, snacks, beer, wine & food! What do I get? Every 125 points earn you a FREE MOVIE ticket! Reward levels are 125, 250, 375, 500, 625, etc. Each level gets you a free ticket!

  4. LIVERMORE — Along with popcorn and soda, patrons of the Vine Cinema now can enjoy a glass of beer or wine with their flick — part of a growing, nationwide trend to transform movie theaters...

  5. People come for the amazing food, beer & wine selections all delivered to your table or couch inside the theatre. More people enjoy the independent films, live sporting events and classic films so much more quality content than the normal movie house.

    • (364)
    • 37.680271
    • (925) 447-2545
    • 121.774785
  6. Opened Dec 26, 1956 as the single-screen Vine Cinema. Split into two auditoriums in the 1970s. In Sep 2009, it was approved for a liquor license, and became the Vine Cinema & Alehouse.

  7. People come for the amazing food, beer & wine selections all delivered to your table or couch inside the theatre. More people enjoy the independent films, live sporting events and classic films so much more quality content than the normal movie house.

    • 1722 First St Livermore, CA 94550
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