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Budweiser ( / ˈbʌdwaɪzər /) is an American-style pale lager, a brand of Belgian company AB InBev. [1] Introduced in 1876 by Carl Conrad & Co. of St. Louis, Missouri, [2] Budweiser has become a large selling beer company in the United States.
- American Lager
- Anheuser-Busch
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Our founder, Adolphus Busch, journeyed to America from Germany in 1857, determined to make his dreams come true. After fighting for the Union during the Civil War, Adolphus joined his father-in-law’s business, bringing big, ambitious ideas with him. In 1879, the company’s name was officially changed to Anheuser-Busch Brewing Association.
- IT ALL STARTED WITH A FAILING BREWERY. Eberhard Anheuser’s family name is one of the most famous in American beer history, but he wasn’t a brewer. He was a St. Louis soap merchant who took control of the Bavarian Brewery after its owners defaulted on a loan in 1860.
- A REFORMULATION SPARKED A NEW LEVEL OF SUCCESS. a snapshot of our lives, Flickr // CC BY-NC-ND 2.0. Eventually, Busch realized the brewery would need to make a major change if it wanted to thrive.
- RICE PLAYS A KEY ROLE. Marty Gabel, Flickr // CC BY-NC-ND 2.0. The recipe “Conrad Budweiser,” as it was first known, included rice in addition to malted barley.
- PASTEURIZATION HELPED MAKE IT ALL POSSIBLE. Thomas Hawk, Flickr // CC BY-NC 2.0. While Busch had joined Anheuser when the Bavarian Brewery was renowned for its terrible beer, he soon became a trailblazer in quality control for beer.
Sep 21, 2020 · A lot of beer connoisseurs mainly think of Budweiser as a thin-tasting symbol of corporate hegemony—it's the beer version of a Big Mac. But regardless, Budweiser's success has always been a story of savvy marketing; less known is that it's also a story of ingenuity and invention.
- Reid Mitenbuler
Sep 14, 2023 · The seeds of the Budweiser dispute were sown in the 19th century, a conflict entwining two brewers: Anheuser-Busch from the United States and Budweiser Budvar from the Czech Republic. At the heart of this clash is the name “Budweiser,” a title deeply rooted in brewing heritage.
Jun 7, 2018 · Budweiser started out as the dream of a German immigrant, Adolphus Busch (yes, that Busch, of the Anheuser-Busch parent company). Busch immigrated from Germany to the United States in 1857 and settled in St. Louis.
According to the folks in Budweis, their local beer has been known as Budweiser for several hundred years. In 1895 the Czech brewery Budejovicky Pivovar (mercifully known as Budvar) began producing its own brew, marketing it under the name Budweiser Budvar, and the legal fireworks soon began.
