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He served as a top leader of all of the United States Big Three automobile manufacturers, having been in succession executive vice president (and board member) of Ford Motor Company, president and then vice chairman (and board member) of Chrysler Corporation, and vice chairman of General Motors .
- Executive
- Robert Anthony Lutz, February 12, 1932 (age 91), Zürich, Switzerland
Aug 4, 2022 · Bob Lutz is arguably the most influential automotive big shot of our time. Inarguably, he’s the most outrageous. Lutz was a major executive at all three domestic manufacturers, as well as at BMW, where he was executive vice president when the original 3 Series was being launched.
Jun 22, 2023 · NASCAR Racing Experience has put nearly two million customers through its school. CEO Bob Lutz on how he did it safely, and what the future might bring.
- Jim Clash
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Mar 10, 2024 · Few have gone harder, faster, stronger, and longer in the auto industry than "Maximum" Bob Lutz, creating so many hits and failures that he even puts Netflix to shame.
Jul 1, 2020 · Lee Iacocca and Bob Lutz are legends from that second team. Both auto-industry lifers had a hand in major home runs for enthusiasts and the car-buying masses, but there can be only one GOAT.
- etingwall@hearst.com
- Print Director
Bob Lutz brought his passion for cars, attention to detail and feel for good design to an almost-50-year career as a senior executive with BMW, Chrysler, Ford and General Motors.
May 20, 2010 · Lutz reorganizes product development around small "platform teams" responsible for an entire car. He also empowers designers.
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