Apr 25, 2018 · If you’re trying to market your presence at an event as huge as Dreamforce, for example, you’re competing with hundreds, if not thousands of other sponsors. With over 171,000 attendees in 2017, and past performances from names as big as John Legend and U2, this event has taken on a life of its own.
Here is an example of how a content strategy event was promoted with two guest posts, one written by the speaker and posted on the event site, and another written by the event organizer on the speaker’s blog.
Social media marketing is an important cornerstone of your event’s success, so remember to treat it as you would any other facet of your strategy: with time and due diligence. If you’d like even more tips, make sure to download our social media marketing guide below.
The oft-cited Coca-Cola “Share A Coke” campaign is a perfect example of participation marketing that exists outside of flashy events or brand activations. Looking to reach its customers personally, Coca-Cola did something devastatingly simple: It replaced its logos with popular names and terms of endearment like “BFF” and “Buddy.”
Sep 10, 2018 · Examples of event email promotion Synapse: Counting Down the Days. Your event is happening then, but your contacts are receiving your promotional email now. Illustrating this gap in time—and its gradual narrowing—is one way to communicate urgency to your prospective attendees. This technique, called urgency marketing, has been proven to work.
CRP is entering their first year of business. Marketing will be critical to develop sufficient business to achieve profitability. The company offers high quality event planning for two specific areas, corporate training and product release events.
Nov 12, 2018 · Occasionally the line blurs between experiential marketing and a straightforward PR stunt, but we’re not here to waste time quibbling over definitions. Here are 10 great examples of experiential marketing. We’ve included relevant success metrics where they are available, but others I’ve included just because they’re pretty darn cool…
Nov 04, 2019 · Creative Example: Floor-length table linens in a solid color with contrasting napkins in a pyramid fold Chair Covers Even the nicest banquet chairs look complacent at a large event.
Nov 05, 2015 · The following are eight examples of content marketing done right. 1. Coke’s “Share A Coke” Campaign. ... SMX Israel, SEMrush Meetup, MICA, IIT-Roorkee, and other major events. As a ...
Since your printable calendars for your events can also be used for advertising and marketing, it is wise to have a workable marketing strategy in place so as to provide context for your efforts. After all, marketing your events and generating awareness requires a framework so as to provide you with a concrete course of action.