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  1. Bruce Prichard

    Bruce Prichard

    American professional wrestling executive

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  2. In addition to his corporate roles with WWE, Prichard has also appeared as an on-screen character under the ring name Brother Love. As Brother Love, Prichard was the original manager of The Undertaker, and hosted a talk show segment, The Brother Love Show.

    • 6 ft 0 in (183 cm)
    • 2
    • 249 lb (113 kg)
    • 1973–present
    • Wrestling List Writer
    • Back On The Road In 2003. When Rowdy Piper returned to the company in 2003, naturally Piper’s Pit did too. New editions of The Pit were advertised for House Shows all over.
    • Had To Choose Between Bruce Prichard And Brother Love. When The Undertaker debuted at the 1990 Survivor Series, he had Brother Love in tow. The pairing was a stark contrast between the all-white wearing purveyor of love and the black-clad Deadman.
    • Ric Flair Was Set To Debut At SummerSlam '88. During the first ever SummerSlam, The Brother Love Show was a big part of the proceedings. He had interviewed the returning Hacksaw Jim Duggan and got a few lumps from The Hall of Famer too.
    • Richard Tilton Was Inspiration. While there were plenty of televangelists’ material to cull from when formulating the Brother Love character, Prichard had cited one in particular as being the inspiration.
  3. Jun 27, 2023 · About. Bruce shares his feeling on when he had to say goodbye to the Brother Love character. FULL SHOW: https://youtu.be/UMU8oFeaqTE#bruceprichard #wrestling #profe...

    • Jun 28, 2023
    • 9.3K
    • Something To Wrestle With Bruce Prichard
  4. Aug 16, 2020 · 1.3K. 97K views 3 years ago. From WWF Wrestling Challenge, June 1988. This was the first appearance of the Brother Love character played by Bruce Pritchard and introduced by Bobby Heenan....

    • Aug 16, 2020
    • 98.4K
    • Randall G
    • Paul Frew
    • Regularly Told Vince His Ideas Sucked. It takes big grapefruits to tell your boss that their ideas suck, but that's what Bruce Prichard did during his first stint behind the scenes.
    • Got Fired For Bringing A Gun To Work. The second time Prichard was fired from WWE came under controversial circumstances. Bruce and his family were forced to evacuate their home due to a hurricane.
    • Fired Himself. The word genius gets thrown around a lot in the same sentence as Vince McMahon, but it can't be disputed when it comes to this story. In 1991, Bruce was on vacation and was asked to come in and meet with Vince.
    • Was Once More Recognizable Than Dusty Rhodes. While the Rhodes name is synonymous with the wrestling world, there was a time that not everyone recognized The American Dream even in his heyday.
  5. Jun 29, 2020 · Brother Love was an over the top heel televangelist character played by Bruce Prichard. An interview segment hosted by a heel character was popular with WWE fans, dating back to the...

  6. Oct 25, 2013 · In June 1988, Prichard debuted as Brother Love in the World Wrestling Federation, a disingenuous preacher who claimed to spread "the message of love." The bizarre red-faced character was...

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