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- Motivational social media posts. Motivational posts help you connect with audiences in a helpful and empathetic way. They make brands more human and relatable.
- User-generated content posts. What better way to show your impact on clients’ lives than having them speak for you? User-generated content (UGC) is a powerful tool for building trust.
- Industry news posts. Social media posts highlighting industry news are a great way to remain relevant, be a source of information for followers, and take part in ongoing conversations.
- Long-form content posts. Some social media posts are short and sweet, while others go more in-depth, offering valuable information without asking people to click away to a blog post or product page.
- 3 Heuristics For Better Social Media Posts
- Finding Things to Share on Social Media
- Social Media Post Ideas
- Crafting Quality Content
- A Few Final Thoughts on Social Media Posts
In this post I refer to “social media” as anything you share online, including: 1. Blogs 2. Video 3. Images 4. Written word 5. Captions 6. Tweets 7. Posts 8. Podcasts These apply to businesses as much as they do personal social media. Here are three rules of thumb you can use before deciding whether or not to post.
Sometimes, our biggest issue is coming up with post ideas. Here are a few thoughts on how to come up with more things to share online.
1. Share something you’ve found valuable.
For example: 1. Book 2. Podcast episode 3. Article 4. YouTube video 5. Quick tips 6. Share a picture of your notes 7. Resources
2. Tell a story.
Some ideas: 1. A personal story 2. Anecdote that illustrates who you are 3. Personal wins 4. Failures 5. How you got started doing what you do
4. Share what inspires you.
For example: 1. Your influences 2. Quotes 3. Anything else you come across
To stand out in the crowded space of social media, it is essential to craft quality content that resonates with your audience and fosters engagement. Below we break down the key types of content that you can focus on:
The best social media content serves others as much as it serves yourself or your brand. Learn by posting. It’s easy to be perfectionists, but we improve our craft by putting stuff out there and adjusting course along the way. Give as much as you take, and use your posts as a chance to connect with others. Keep sharing and adding value, and others ...
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Aug 10, 2016 · The psychology of social media: Why people post, share, and build relationships, and how to create an irresistible social media experience for your audience
- Tease a product launch. Brands make announcements about their business all the time — and there’s nothing wrong with that. But where some marketers fall short is in the execution.
- Ask for user-generated content. The best content often comes from a brand’s social media followers. Businesses like them because sharing user-generated content is more effective than traditional advertising.
- Share tips. Sometimes people just don’t know the best ways to use a product. So it’s in your best interest as a company to let everyone know how it can help them.
- Use short-form videos. Different social media networks now use short-form videos. This is in response to most people’s decreasing user attention span. The king of this format as of this writing is arguably TikTok but Facebook and Instagram have Reels.
Apr 12, 2021 · ·. 9 min read. ·. Apr 12, 2021. 1. Photo by camilo jimenez on Unsplash. We live in the age of social media. Two decades ago social media was not a significant phenomenon. Facebook, Instagram,...
198083 shares. Figuring out what to post on social media can be a daunting and time-consuming task. Social media post ideas are one of those things that seem easy, but when you sit down to post it suddenly becomes very difficult and can feel overwhelming.
Aug 21, 2021 · Expressing your feelings on social media destigmatizes sharing emotions and mental health struggles. If people see through others that it’s okay to share their emotions and mental health struggles, they will feel comfortable to follow suit.
