- Our Event Marketing Process
- Goal Setting
Dear [Client.FirstName], Putting on an event is a major undertaking. Whether it’s a conference, a concert, or a festival, event planning and management involves months of planning, and dozens of individuals dedicated to successful execution. Without a great event marketing plan, all of your work can feel fruitless when the day of your event comes. Event planners consistently cite low attendance as their greatest fear, and are often unsure of how to ensure their events draw sizable audiences. At [Sender.Company], we specialize in effective event promotion and event marketing strategy. We work with entertainment and corporate brands to create and deploy event marketing strategies that expose upcoming events to appropriate audiences and drive event attendance through digital and traditional marketing channels. As you work through your event planning process, consider the benefit of having an experienced partner who can ensure your event is promoted properly. Our team has been behind ma...
We’ve developed a system for event promotion and marketing that has proven successful time and time again. This system ensures that we cover all bases in planning an event’s marketing strategy, and that we take advantage of the unique promotion opportunities available to each event.
We begin every event promotion journey with a goal setting session with you and your team. We don’t want to simply drive bodies to your venue. We want to ensure that we target and attract the right audience for the right reasons. This will ensure that your event is not only highly-attended, but highly enjoyed as well. Whether your event is a one-time occurrence or another in an annual series, setting well-defined goals will ensure that we are focusing on the right target throughout the event marketing process.
Proper planning prevents poor performance. Even with years of experience and many successful events in our portfolio, we still insist on a thorough, methodical planning process for every event that we promote. We will work with your team to gather the required resources, identify unique opportunities, and design an overall event marketing strategy that is focused on efficiently delivering your target audience to your venue on the day(s) of your event.
Promoting an event is quite similar to marketing any other brand- it requires a strategic approach, dedicated execution, and constant measurement. As we execute your event’s marketing strategy, we will stick to the strategy we’ve created, dedicate all necessary resources to the strategy’s success, and regularly measure engagement and registration to benchmark our success. Here are just a few ways we’ve successfully promoted events in the past: 1. Event websites 2. Facebook advertising 3. SEO 4. Strategic partnerships with local trade groups, institutions, and companies 5. Search engine marketing 6. Video Advertising 7. Television & Radio advertising Depending on the nature of your event, we will leverage these channels, and others, to make sure your event’s attendance levels exceed expectations.
Our event marketing packages are among the most cost-effective you’ll find among qualified agencies. We offer several packages, each suited to different needs and budgets. To move forward with one of our event marketing solutions, simply choose the package you desire in the pricing table below and complete the date and signature fields at the end of this event marketing proposal. Please note that all prices are in addition to the amount budgeted for paid advertising campaigns, which vary depending on the nature of the advertising campaign and your budget. Subtotal: $12,000.00 Total: $12,000.00 PandaTip: PandaDoc’s tables make it easy to present vital information and pricing to your clients in an easy-to-read format. Try customizing the tables below with your event marketing packages and pricing. Use the pricing table’s optional items, editable quantities, and discount features to make the proposal template fit your needs. AGREED TO AND ACCEPTED: PandaTip: Once you send your event ma...
- What Is An Event proposal?
- What Should Be Included in An Event proposal?
- How to Present Your Proposal to Sponsors
From organising a seminar for members of your industry to seeking sponsorship in order to run a comedy evening, a proposal is a comprehensive document that outlines every element of an event. It is compiled at the early planning stages and covers the aim of the event, the individuals and companies who will be involved, and the logistics of running the event. It will work as a mission statement, a marketing tool and a roadmap, and leave no room for confusion or lack of clarity around your plans for an event.
Your vision How will you set your event apart from your competitors? Where will your event take place? What can attendees expect from your event? It’s not enough to say you plan to hold a food festival, run a conference or organise a charity fundraiser, your event proposal needs to paint a picture of what exactly it is you have in mind and how your vision will come to life. Your experience and professionalism Why should a supplier, stakeholder or sponsor work with you? Having set out your vision for the event, now’s the time to give them another compelling reason to get involved – and that’s you. Your event proposal should outline your experience, be written in a confident voice and inspire trust in the reader. Your commitment to detail Now that the reader is excited about your event, you need to deliver the details they need to make a final decision. This is the part of the proposal that drills into the execution of the event. Where and when it will be held, what are the logistics...
A sponsor might be interested in working with you for a number of reasons: to secure access to your audience; to raise awareness of their brand and/or generate leads; or as part of their corporate social responsibility activity. They will either provide monetary support or goods and/or services at a reduced cost or for free. Once you’ve included everything you need to and finished designing your proposal, it’s time to set about securing sponsorship for your event. Your sponsorship proposal is an essential introduction to you and your event – share it with potential sponsors, send it as a follow-up to an initial conversation or ask to pitch face-to-face. In all three cases, it is important to include the key facts relating to your sponsorship proposal, but remember to tailor your pitch to each individual or company that you approach in order to demonstrate that you’ve done your research. You want to identify individuals or companies who operate within your event’s niche and find ways...
People also ask
What should I write in an event proposal?
Is writing a good marketing proposal?
What is the introduction of a proposal letter?
How do I create an event marketing proposal?
An event proposal is a thorough and informative document that outlines information regarding an event along with its costs, marketing strategy, and the people who will be involved. It is compiled at the early planning stages by an event planner or event management company.
May 14, 2020 · Writing a good proposal letter for marketing services is a very effective method marketing strategy on the part of marketing firms. It is indeed very important to look for institutions, like schools, who would most likely entrust their marketing strategy to an outside firm.
Jun 14, 2020 · As an event planner, it is more important than ever to know how to write an event planning proposal in order to get the attention of all clients looking for qualified and professional event planners. A good proposal will help put you ahead of 95% of your competition. Mastering this skill can really help your business take off.
Proposal letter example The proposal template below is written to show you what a generic proposal business letter might look like. Depending on your understanding of your prospect, you may wish to make it longer or shorter, or add greater detail to certain sections.
The main goal of creating a proposal letter is to make a formal proposal involving the delivery of goods according to the terms of the transaction. You may also see offer letter examples . Solicited proposals are typically made at the request of a buyer or a client that might be interested in what the business has to offer.
Jun 18, 2019 · The introduction for your proposal letter should start off by giving the reader some context.If you’re responding to an earlier conversation with the prospect, for example, say so in your letter: “Thank you so much for the engaging call yesterday.
Feb 18, 2019 · A permission letter for an event is written in order to seek permission for some event in a certain venue. This letter is always addressed to the higher authority by a person or the group that is planning to hold the event. Because of this, the letter is always written in a formal way. The letter does not involve a lot of things; it is a ...