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By 1962, corporate identity (CI) rules and a design policy for the use of the Sony logo were established. After making numerous attempts to modify the logo, the company decided on the current version, which was introduced in 1973.
- History and Evolution of The Sony Logo
- Sony Logo Design Elements
- The History of Sony
- Final Word on The History of Sony
The Sony logo has had quite a rich history, including six redesigns, though only the initial two versions were quite different from the classic logotype we all know today.
Shape: The present Sony logo version comprises a simple logotype that was unveiled in 1959. Some branding experts say that the logotype communicates simplicity and strength. The logotype has undergone several minor modifications throughout its history, mostly based on the recommendations of the ex-Sony president and chairman Norio Ohga. Most of the...
Headquartered in Tokyo, Japan, Sony Corporation is a world-famous multinational conglomerate. Its diversified business consists of industrial and consumer electronics, entertainment, gaming, and financial services. Sony owns the world’s biggest music entertainment business, the world’s biggest gaming console business, as well as one of the biggest ...
Sony is a world-renowned Japanese technology conglomerate founded by Masaru Ibuka and Akio Morita in 1946. It’s one of the biggest producers of multimedia and electronics. It produces records, household appliances, and digital devices, as well as provides financial services. Sony’s other businesses include pictures, music, online companies, and com...
Aug 31, 2023 · 31 August 2023. Ever glanced at the Sony logo and felt a jolt of recognition, an immediate connection to a universe of relentless creativity and innovation? It’s the silent ambassador of the tech sphere, standing testament to a legacy that hums through every pixel and policy of the Sony brand.
The iconic Sony logo has gone through several changes since its creation in 1955. Learn about the evolution of the logo and its significance to the company's branding.
1946-1955: The first version of the Sony logo. This first logo iteration was introduced once the Sony brand was officially launched. This first logo version was the official logo of the brand for nearly 10 years. The design is a simple, abstract figure in a bold, black color.
In 1946, Tokyo Tsushin Kogyo K.K. (Tokyo Telecommunications Engineering Corporation, The predecessor of Sony Group Corporation) started as a small company with capital of just 190,000 yen and approximately 20 employees.
Feb 27, 2024 · The birth of the Sony logo can be traced back to the company’s inception in 1946. Over the years, the logo has undergone significant changes, paralleling Sony’s growth and evolution as a global powerhouse in the electronics industry. The Birth of the Sony Logo. When Sony was founded, its logo consisted of a simple typography-based design.
