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  1. Alfred Nu Steele (April 24, 1901 – April 19, 1959) was an American soft drink businessman who was the president and later chairman of the board of Pepsi-Cola Company from 1950 until his sudden death in 1959.

  2. Mar 5, 2017 · According to Chandler's biography, Crawford assumed her late-husband's role on the board and was paid $50,000 a year to make promotional appearances for the brand. According to IMDB, it doesn't ...

  3. Industry: Food & Tobacco. Era: 1950. Arriving at Pepsi after defecting from an alienating position at Coca-Cola, Steele immediately began a highly involved rehabilitation process at the battered soft drink maker.

  4. In 1950 Alfred N. Steele (1901–59), a former vice president of the Coca-Cola Company and the husband of actress Joan Crawford, became chief executive officer. His emphasis on giant advertising campaigns and sales promotions increased Pepsi-Cola’s net earnings 11-fold during the 1950s and made it the chief…. Read More.

  5. Alfred Steele was born on April 24, 1901 in Nashville, Tennessee, USA. He was married to Joan Crawford, Marjorie Garvey and Lillian Nelson. He died on April 19, 1959 in Manhattan, New York City, New York, USA.

  6. Next to his wife, durable Screen Siren Joan Crawford, the personal pride of Pepsi-Cola Chairman Alfred Nu Steele is his gymnasium-sized Manhattan apartment, 13 stories above Fifth Avenue at...

  7. Feb 25, 2023 · Alfred Nu Steele was a man whose name may not immediately ring a bell, but his impact on the world of soft drinks is undeniable. He was the brilliant CEO of the Pepsi-Cola Company from 1949 until his untimely death in 1959, leaving behind a legacy that still resonates today.

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