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      • Sociological research methods can be defined as a step-by-step process involving collecting, analysing, and interpreting data to gain knowledge or a better understanding of the world we live in. Sociological research focuses on various issues, including social groups, institutions, systems, developments, and changes in society.
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  1. Differentiate between four kinds of research methods: surveys, field research, experiments, and secondary data analysis. Explain the appropriateness of specific research approaches for specific topics.

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    • Surveys
    • Experiments
    • Field Research

    As a research method, a surveycollects data from subjects who respond to a series of questions about behaviours and opinions, often in the form of a questionnaire. The survey is one of the most widely used positivist research methods. The standard survey format allows individuals a level of anonymity in which they can express personal ideas. At som...

    You’ve probably tested personal social theories. “If I study at night and review in the morning, I’ll improve my retention skills.” Or, “If I stop drinking soda, I’ll feel better.” Cause and effect. If this, then that. When you test the theory, your results either prove or disprove your hypothesis. One way researchers test social theories is by con...

    The work of sociology rarely happens in limited, confined spaces. Sociologists seldom study subjects in their own offices or laboratories. Rather, sociologists go out into the world. They meet subjects where they live, work, and play. Field research refers to gathering primary datafrom a natural environment without doing a lab experiment or a surve...

    • William Little
    • 2016
  3. Sociologists examine the social world, see a problem or interesting pattern, and set out to study it. They use research methods to design a study and ultimately collect data. Planning the research design is a key step in any sociological study.

    • Ask a Question or Find a Research Topic. The first step of the scientific method is to ask a question, select a problem, and identify the specific area of interest.
    • Review the Literature/Research Existing Sources. The next step researchers undertake is to conduct background research through a literature review, which is a review of any existing similar or related studies.
    • Formulate a Hypothesis. A hypothesis is an explanation for a phenomenon based on a conjecture about the relationship between the phenomenon and one or more causal factors.
    • Design and Conduct a Study. Researchers design studies to maximize reliability, which refers to how likely research results are to be replicated if the study is reproduced.
    • Why do social research? The simple answer is that without it, our knowledge of the social world is limited to our immediate and limited life-experiences.
    • Subjective and Objective Knowledge in Social Research. Research in Sociology is usually carefully planned, and conducted using well established procedures to ensure that knowledge is objective – where the information gathered reflects what is really ‘out there’ in the social, world rather than ‘subjective’ – where it only reflects the narrow opinions of the researchers.
    • Sources and types of data. In social research, it is usual to distinguish between primary and secondary data and qualitative and quantitative data. Quantitative data refers to information that appears in numerical form, or in the form of statistics.
    • Four main primary research methods. For the purposes of A-level sociology there are four major primary research methods. social surveys (typically questionnaires)
  4. Feb 20, 2021 · Sociologists make use of tried and true methods of research, such as experiments, surveys, and field research. But humans and their social interactions are so diverse that these interactions can seem impossible to chart or explain.

  5. What you’ll learn to do: describe basic sociological research methods and ethical practices. Figure 1. Sociologists rely on systematic scientific processes to collect data and then to evaluate social behavior. Sociologists use different methods of study, including conducting interviews with research participants.

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