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Apr 8, 2024 · 3. Keep people watching your video, and all your videos. Once you have a viewer watching one video, make it easy for them to keep watching your content and stay within your channel’s ecosystem. For instance, the end of Taskmaster episodes feature a card that links to more videos and a prompt to subscribe to the channel.
Jan 5, 2023 · People must want to watch—and keep watching—your videos. Retention is what makes space for your brand story, sends the right signals to the YouTube algorithm, and enables you to earn money from your content. In this guide, we’ll look at how to improve watch time on your YouTube videos through video structure and retention tricks.
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- Remember it’s about the viewer (Not You) You see the reality is that people don’t want to watch your video. What they want is they want to be entertained or they want to learn something.
- Use Intrigue. Intrigue is such a powerful concept that attracts human attention in all sorts of areas. So if in the opening seconds of your video, you can inject something unexpected, or open up some kind of big idea that people need to find an answer to.
- Human faces matter. Where you can, have some kind of a human face in the opening seconds of your video. You see the reality is, is that your audience are people and people engage with people and online video as opposed to broadcast video or traditional video marketing is all about one to one.
- Use story cues. Now story like I talked about before with open loops has an innate ability to engage people on a different level. So by story cues, I mean if you can start your videos by making people feel like there’s a story to come.
Nov 5, 2023 · 1 How to Make a Video on YouTube. 2 How to Get More Views on YouTube. 1. Create Compelling Content. 2. Encourage Viewers to Subscribe. 3. Create Playlists to Keep People Watching. 4. Promote Other Videos with End Screens and Cards. 5. Add a Watermark to Your Videos. 6. Make Sure Your Videos Are Embedding Enabled. 7.