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May 18, 2023 · The most used social media platform in the world is Facebook, with 2.9 billion monthly active users across the world. Facebook’s reign continues into 2023, but it doesn’t stand alone.
This is a list of social platforms with at least 100 million monthly active users. The list includes social networks, as well as online forums, photo and video sharing platforms, messaging and VoIP apps.
- Facebook — 3.05 billion MAUs. Facebook is the largest social networking site, with over 3 billion people using it monthly, according to Statista. This means roughly 37 percent of the world’s population are Facebook users.
- WhatsApp — 2.78 billion MAUs. WhatsApp is a messaging app used by people in over 180 countries, boasting an estimated 2.78 active users, according to Statista.
- YouTube — 2.49 billion MAUs. YouTube is a video-sharing platform where users watch a billion hours of videos daily. Besides being the second largest social media app, YouTube is often called the second largest search engine after Google, its parent company.
- Instagram — 2.04 billion MAUs. As a visual social networking platform, Instagram is the place for showcasing your products or services with photos or videos.
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- Facebook. Headquarters: Menlo Park, CA. Launched: 2004. Monthly Active Users: 3 billion. Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes.
- YouTube. Launched: 2005. Headquarters: San Bruno, California. Monthly Active Users: 2.5 billion. Revenue: $29.24 billion (2022). Founders: Jawed Karim, Steve Chen, Chad Hurley.
- Instagram. Headquarters: Menlo Park, CA. Launched: 2010. Monthly Active Users: 2 billion. Founders: Kevin Systrom, Mike Krieger. Revenue: Instagram-specific revenue not known.
- TikTok. Launched: 2016. Headquarters: Culver City, California. Monthly Active Users: 1.2 billion. Founders: ByteDance Ltd, Zhang Yiming, Toutiao. Revenue: Unknown.
App intelligence from data.aisuggests that YouTube has the greatest number of active users today, giving the platform an index of 100 [note that the top platform in this ranking will always have an index of 100].
Jan 31, 2024 · BackHOME. REPORTS. ABOUT. CONTACT. NEWSLETTER. ☰HOMEREPORTSABOUTCONTACTNEWSLETTER. 5 billion social media users. ADVERTISEMENT. Social media use in 2024. There are 5.04billion social media users at the start of 2024, equating to 62.3 percentof the world’s total population.