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  1. 4 days ago · Xiaohongshu, often referred to as "Little Red Book" in English, is a social media and e-commerce platform based in China. It's a unique blend where users can share product reviews, travel blogs, lifestyle stories, and more.

  2. 12 hours ago · Weibo, Tencent, Douyin, and Xiaohongshu have targeted posts promoting materialism and flaunting personal wealth. The crackdown aims to establish a ‘social-ecological environment that is civilised, healthy and harmonious’. The tighter stance seems to be part of the 2016-launched national drive by the Chinese government to ‘purify the internet cultural environment’

  3. 4 days ago · Course content includes practical case studies and success stories, techniques and strategies for using Xiaohongshu effectively. It is the first course on practical digital marketing in China recognized by the Hong Kong Government.

  4. 4 days ago · Hong Kong Bankers Embrace Xiaohongshu, Becoming Influencers on China's Instagram - Bloomberg. Newsletter. Hong Kong Edition. Hong Kong Bankers Moonlight as Influencers on Chinese Social Media. By...

  5. 1 day ago · This 520 Day, one of China’s several Valentine’s Days, jewelry brands are cashing in on the romance. Despite falling just a month before 618, the second-biggest shopping festival of the year, 520 is still an important marketing moment, especially for jewelry players. According to a 2023 survey by iiMedia Research, 40 percent of non-single ...

  6. 5 days ago · With his superb culinary skills and unique sense of humor, he quickly garnered the affection of viewers, amassing a large following in a short span of time. Currently, Greig's Xiaohongshu account, “Foreigner Big Head (老外大头),” boasts over 165,000 followers. Greig prepares tacos, a traditional Mexican dish.

  7. 5 days ago · This guide takes you through Xiaohongshus user base, explores trending search terms, and equips healthcare brands with winning strategies to expand their reach. Before delving into specific tactics, let’s establish some key background information. Why Should You Consider Xiaohongshu to Market Healthcare?

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